Seasoned
hikers wouldn't dream of heading off into the wilderness without
a map and a compass. But organizations do it every day.
Two
years after "In Search of Excellence" reported on
43 of the best run companies in America, 14 of the 43 firms
were in financial trouble. The reason, according to a Business
Week study: their failure to deal effectively with change.
In
other words, they lost their bearings.
Every
organization is perfectly aligned to get the results it's getting.
Unsatisfied with results? Check your map and compass.
Strategic
alignment is every bit as critical for organizations as it is
for hikers. Call it pathfinding. Call it navigating to true
north. Call it mission and vision. Call it taking responsibility
for shaping events. Call it good leadership. Call it smart business.
It's not a destination, it's a journey. Take charge.
Welcome
to The Duncan Company